PHOBS - Revenue generating solutions for hospitality

Everyone is talking about it and more and more companies are getting familiar with this new Social Media. Pinterest became one of the "top 10 social networks" in a very short period of time and it is getting more popular every minute.

The world’s leading travel trade show, the ITB Berlin is opening its doors again this year from March 7th to 11th. Exhibitors from 180 different countries and from all levels of the travel industry are presenting their services to more than 170,000 visitors on the leading B2B platform in Berlin.

Future and Past Trends

According to the research of PhoCusWright and Euromonitor International, the percentage of Online Reservations in the European travel market is rising constantly while the total market remains the same.

5 Tips on How to Improve Your Hotel’s Online Reputation by ReviewPro

While the thought of people openly reviewing your hotel in a place as public as the internet may be scary at first, we highly encourage you to see online reviews as an opportunity. The potential of online reviews on sales becomes very clear when Jennifer Davies, senior content manager at Expedia, explains: “On Expedia.com, good reviews of 4.0 or 5.0 generate more than double the conversion of a review of 1.0 – 2.9.”